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Amouage · 2025

Purpose 50

UnisexBy Quentin BischRated 4.3/5 · 2,121 reviews

frankincense · pimento · pink pepper

Purpose 50 opens on frankincense, pimento and pink pepper, then sandalwood and vetiver hold the heart. A base of suede, vanilla and saffron softens the whole without making it languid. Wear it in autumn, when evenings cool and the warm woods stay close to the skin.

Purpose 50 bottle by Amouage

At a glance

House
Amouage
Family
Woody
Main accords
Woody, Warm spicy, Amber, Oud, Fresh spicy, Leather, Aromatic
Top notes
Frankincense, Pimento, Pink Pepper, Bergamot
Heart notes
Sandalwood, Vetiver, Papyrus, Rose
Base notes
Akigalawood, Suede, Vanilla, Mystikal, Saffron
Launched
2025
Perfumer
Quentin Bisch
Gender
Unisex
Rating
4.3/5 · 2,121 reviews

The olfactory pyramid

From the first spark to the trail that stays.

Top notes fly off in minutes, the heart holds through the afternoon, the base stays on skin until evening.

  1. Top the opening

    Top: Frankincense, Pimento, Pink Pepper, Bergamot.

  2. Heart the trail

    Heart: Sandalwood, Vetiver, Papyrus, Rose.

  3. Base what lingers

    Base: Akigalawood, Suede, Vanilla, Mystikal, Saffron.

Moodboard imagined by Effluve for Purpose 50.

Its moodboard

One fragrance, four tableaux.

Before you wear it, look at it. Effluve composes a moodboard for every fragrance: its light, its textures, its hour.

Its character

Woody, warm spicy, amber.

  • Woody — dominant
  • Warm spicy — dominant
  • Amber — strong
  • Oud — present
  • Fresh spicy — present
  • Leather — present
  • Aromatic — present
4.3

Community rating

out of 5 · 2,121 reviews

Composed by Quentin Bisch.

Questions

What people ask.

What does Purpose 50 smell like?

Main accords: woody, warm spicy, and amber. Top notes of frankincense, pimento, pink pepper, and bergamot. A heart of sandalwood, vetiver, papyrus, and rose. A base of akigalawood, suede, vanilla, and mystikal.

Who created Purpose 50?

It was composed by Quentin Bisch for Amouage in 2025.

In the Effluve app

Keep it, find it again, share it.

  • A feed that learns your nose Swipe, keep, pass: every heart sharpens the next fragrances.
  • Every fragrance, in detail Pyramid, moodboard, accords, longevity and seasons, on one screen.
  • Your collection, in order Have, love, want, and lists you share with a QR code.

Your next sillage awaits.

Find Purpose 50 in Effluve, and keep track of every trail. In beta, on iPhone.

On a computer? Scan with your iPhone to open the fragrance in the app.